Service:Web Design
Industry:Real Estate
Goal:Increase time spent on the website
Discovery
Design
Development
Research
Concepts
Design System
UI Desktop
Mobile Adaptive
Data Analytics
WordPress
Website Design & Development
Our objective in this project was to design and build a website from scratch that could showcase our clients services. The main aim of the new website was to drive a high volume of cost effective leads. The challenge therefore was to create an online presence that would both impress the target audience and facilitate lead generation with ease.
how did we solve it:
The Bato Group is one of our longstanding clients. In this particular project, we were tasked to design and develop the website for Sektor in Berlin with the aim of showcasing their service offering and gaining cost effective leads for their business. Sektor offers a collection of different buildings focusing on office space in Berlin. The project offers real estate in various locations of the city.
We created an immersive website experience using WordPress as the low cost but versatile CMS. Our UX/UI philosophy was “Progressive Disclosure”, “Reduction of Complexity” and “LinearGuidance” , keeping clutter to a minimum and focusing on just one or two actions at a time. This philosophy removes confusion and distraction and draws the users into the narrative which leads to a strong call to action. Key elements such as “contact us” were always highlighted for instant lead generation.
Building the website however, was just the beginning - to determine how effective our design and build was, we tracked its performance using Google Analytics and adjusted elements based on the received data signals. At PS, we ensure that these settings are configured correctly on all our website builds to gain valuable insights into user behavior from the start.
What did we get from it?
96
new users over
a month
350%
more qualified
traffic
0MIN.
time spent on the
website
Attractive website
& Recommendations
What did the client think?
Mia Johnson from Sektor
I couldn't be happier with the exceptional service provided by this marketing agency. Their innovative approach to digital marketing, combining creative human experiences with AI technology, has truly transformed our business.