
Defined package
Website Discovery Sprint
Turn business, user, content and technical needs into a credible website scope.
- Commercial model
- Fixed scope
- Initial market
- DE
- Capacity
- Confirmed on request
Commercial confirmation pending
Problem solved / 01
The job this package is designed to do.
A website project is gathering opinions, features and estimates before the organisation has agreed what the site must achieve or operate.
Best fit
Useful when
- Teams planning a new website, rebuild or major platform change
- Organisations with several stakeholder groups and unclear priorities
- Leaders who need a credible scope before design, procurement or development
Commercial shape / 02
The scope before the commitment.
The commercial model, delivery conditions and variables remain visible before a package brief becomes an approved commitment.
- Commercial model
- Fixed scope
- Delivery window
- A bounded delivery window is confirmed for the agreed stakeholder and discovery depth.
- Review and revisions
- The approved scope defines the consolidated review allowance for the recommendation.
Included / 03
What Propaganda delivers.
- 01 Stakeholder discovery
- 02 Goals and audience definition
- 03 Proposed information architecture
- 04 Functional and measurement requirements
- 05 Recommended delivery scope
Client inputs / 04
What we need from your side.
- A decision-making project owner
- Access to priority stakeholders, current content and available evidence
- Known technical, legal, market and operational constraints
Delivery start
When the clock begins.
Discovery starts when stakeholders, available source material and the decision to be made are confirmed.
Boundaries / 06
What remains outside the core package.
Exclusions
- Final visual design and production build
- Content production, migration and implementation
Dependencies
- Access to decision-makers and current systems
- A client owner able to resolve conflicting requirements
Eligibility / 07
Where this package stops being the right shape.
- The package delivers discovery and a recommendation; design and build follow a separate approved scope.
Relevant work / Proof
Work you can inspect.

Norwegian Health / Health and wellness
A Shopify platform built for products, subscriptions and operations.
Norwegian Health needed more than attractive pages: the German store had to support a growing supplement range, subscriptions and the systems behind every order.
View case study
L&L Pharma / o’scense / Health and wellness
Two digital front doors, built for two different audiences.
L&L Pharma needed a professional WordPress presence for healthcare partners and a separate consumer storefront for o’scense, with each site doing a clearly different job.
View case study
Kivema LLC / Consumer goods
A responsive storefront that keeps a complex portfolio coherent.
Kivema’s Shopify frontend had to carry several product worlds, languages and market needs without turning each launch into another standalone website.
View case study
MenFit / Health and wellness
Shopware development focused on the parts blocking conversion.
MenFit did not need a cosmetic rebuild. It needed targeted technical work on product routes, checkout behaviour and the Shopware components carrying paid traffic.
View case studyPackage brief / 08
Carry the selected package into a relevant brief.
Your package and selected options stay attached to the enquiry so the team can confirm fit, scope, capacity and commercials without starting again.