Defined package
Measurement Health Check
Find where definitions, tracking or reporting break trust before rebuilding the system.
- Commercial model
- Fixed scope
- Initial market
- DE
- Capacity
- Confirmed on request
Commercial confirmation pending
Problem solved / 01
The job this package is designed to do.
Marketing reports exist, but the organisation cannot confidently explain which numbers are trustworthy, comparable or useful for decisions.
Best fit
Useful when
- Teams seeing different outcomes across analytics and advertising platforms
- Leaders who need a reliable remediation sequence before investing in dashboards
- Organisations with a bounded website and campaign measurement setup
Commercial shape / 02
The scope before the commitment.
The commercial model, delivery conditions and variables remain visible before a package brief becomes an approved commitment.
- Commercial model
- Fixed scope
- Delivery window
- A bounded delivery window is confirmed after access, eligibility and current capacity are reviewed.
- Review and revisions
- One findings review is included; implementation changes and additional audit scope are separate.
Included / 03
What Propaganda delivers.
- 01 Tracking and analytics review
- 02 Conversion-event inventory
- 03 Data-quality and consent observations
- 04 Prioritised remediation plan
- 05 Findings review
Client inputs / 04
What we need from your side.
- Access to the agreed analytics, tag-management and advertising platforms
- Current KPI and conversion definitions
- A technical or marketing owner who can answer implementation questions
Delivery start
When the clock begins.
The review starts when the agreed access, property list and decision questions are complete.
Boundaries / 06
What remains outside the core package.
Exclusions
- Complex implementation or data-engineering work
- A rebuilt dashboard or attribution model
Dependencies
- Working access to the systems in scope
- A shared list of priority conversions and decisions
Eligibility / 07
Where this package stops being the right shape.
- The package is an audit of a bounded environment; complex implementation moves to scoped work.
Relevant work / Proof
Work you can inspect.
Norwegian Health / Health and wellness
Tracking that exposes where mobile revenue is lost.
Norwegian Health needed trustworthy measurement across Shopify, subscriptions and advertising platforms, with enough detail to distinguish a media problem from a journey problem.
View case study
L&L Pharma / o’scense / Health and wellness
Consent, commerce events and launch QA in one measurement plan.
Two websites and a connected order operation required a measurement setup that could distinguish professional-site interest from consumer commerce while respecting consent.
View case study
Kivema LLC / Consumer goods
A scoreboard connecting spend, sessions, orders and cost.
With Shopify, Amazon and multiple advertising markets, Kivema needed one measurement view that made commercial movement visible without flattening important channel differences.
View case study
MenFit / Health and wellness
A conversion signal repaired across Shopware, GA4 and media.
MenFit could not optimise confidently while purchase events, Google goals and Meta signals disagreed or failed across the funnel.
View case studyPackage brief / 08
Carry the selected package into a relevant brief.
Your package and selected options stay attached to the enquiry so the team can confirm fit, scope, capacity and commercials without starting again.