
Mister Size / Health and wellness
Meta growth connected to better landing routes and more creative range.
Mister Size needed Meta campaigns to scale attention without sending every click into the same generic destination or exhausting a narrow set of adverts.
- Industry
- Health and wellness
- Market
- Germany
- Period
- 2026
Performance marketing
Challenge / 01
What had to change.
The performance programme combined account management, campaign bridge pages, creative testing and product analytics around qualified traffic and purchase intent.
Films / 02
The work in motion.
01 / 03
Delivery / 03
How the work was organised.
Scope
Google and paid-social management / Budget and account structure / Continuous optimisation / Meta campaign management / Creative and audience testing
- 01
Repair the foundations
Check conversion signals, account structure, feeds, audiences and landing routes before asking media to scale.
- 02
Structure media around demand
Give channels and campaigns clear commercial roles across prospecting, conversion and retention.
- 03
Optimise on business outcomes
Move spend and testing decisions using revenue, margin, orders and funnel quality rather than surface metrics alone.
Gallery / 04
The work, close enough to inspect.
01 / 03
Outcome / 05
What the system produced.
In the verified comparison period, link clicks increased by about 200%, reach by 45% and click-through rate by approximately 96%.
- +200%Link clicks
Relative increase in link clicks after the creative refresh.
Snapshot on 8 July 2026 - +45%Reach
Reported reach increase at stable campaign spend.
Snapshot on 8 July 2026 - +40%Impressions
Reported relative increase in campaign impressions.
Snapshot on 8 July 2026 - +96%Click-through rate
Approximate relative increase in reported click-through rate after the creative refresh.
Snapshot on 8 July 2026
Delivered
- Campaign and account architecture
- Creative and landing-page testing plan
- Commercial performance reporting
- Meta campaign management
- Creative and audience testing
- Campaign-to-commerce landing strategy
Evidence status
Verified against the 8 July 2026 campaign review. Only relative percentage movement is published; absolute campaign, cost and sales figures remain confidential.


