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High-resolution selection of Social media work for Mister Size
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Mister Size / Health and wellness

A social calendar built around confidence, fit and real occasions.

Mister Size needed organic social to do more than repeat offers. The channel had to educate, normalise the category and give the brand a recognisable ongoing voice.

Industry
Health and wellness
Market
Germany
Period
2026

Social media

Challenge / 01

What had to change.

Content planning connected product knowledge, confidence, seasonal moments and recurring formats, with static and motion production organised around a practical calendar.

Films / 02

The work in motion.

Film / 8s

Seven sizes

Audio Captions

A compact product bumper built for frequency, with the full range and call to action visible immediately.

A short stadium fanfare accompanies a product pack caught in a goal net, size markers and a direct call to action.

Transcript and visual description

A size 60 Mister Size pack is caught in a football net. The seven coloured size markers appear above the line “Seven sizes for the perfect fit.” A red prompt to find the right size completes the short film as the stadium fanfare ends.

01 / 03

Delivery / 03

How the work was organised.

Scope

Content planning / Channel-native production / Publishing and learning rhythm / Organic social content calendar / Product, confidence and seasonal formats

  1. 01

    Plan the rhythm

    Organise products, audience needs, trading moments and recurring formats into a useful content calendar.

  2. 02

    Produce for the channel

    Create recognisable content that works in-feed rather than simply resizing campaign artwork.

  3. 03

    Learn from publishing

    Use response and trading context to sharpen the next cycle of topics, formats and creative.

Gallery / 04

Mister Size pack caught in a football goal net in the Seven Sizes film

01 / 03

Outcome / 05

What the system produced.

The resulting rhythm gives organic social a clear role alongside paid media, supplying recognisable content themes and a more efficient production pipeline.

  • +200%Link clicks

    Relative increase in link clicks after the creative refresh.

    Snapshot on 8 July 2026
  • +45%Reach

    Reported reach increase at stable campaign spend.

    Snapshot on 8 July 2026
  • +40%Impressions

    Reported relative increase in campaign impressions.

    Snapshot on 8 July 2026
  • +96%Click-through rate

    Approximate relative increase in reported click-through rate after the creative refresh.

    Snapshot on 8 July 2026

Delivered

  • Social content calendar
  • Static and motion content
  • Channel and format recommendations
  • Organic social content calendar
  • Product, confidence and seasonal formats
  • Static, motion and community-ready content

Evidence status

The metrics describe the connected programme and are not attributed to Social media alone. Verified against the 8 July 2026 campaign review. Only relative percentage movement is published; absolute campaign, cost and sales figures remain confidential.

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